Comments like this are not an isolated experience. As advertisers across Australia will tell you, advertising in the Yellow Pages^® Directory is highly effective.

Every month, on average, over 7 million¹ people across Australia look for businesses just like Jarrod Medwin's in the Yellow Pages^® Directory* alone.

Add another 1 million searching online and by mobile – combine that with the entire Yellow Pages^® Network² and your business could be exposed to an astounding 9 million potential customers, on average, a month.¹

Technology has given consumers increasingly varied and sophisticated ways of finding the information they want.

The internet is no longer a medium for the young or technologically sophisticated users.

And with the development of Mobile Internet, people can now access information almost anywhere they have mobile phone coverage.

Reassuringly for advertisers, people still look to Yellow Pages^® for buying information on products and services.

Now, they can search the Yellow Pages^® Directory online or using their internet enabled mobile phone. What's more, they'll not only find the business they're searching for, we'll show them how to get there, and calculate the distance from where they're searching.