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Yellow Pages® and Yelp

At Yellow Pages®, we understand the importance of attracting new customers. That's why we're working together with Yelp - a worldwide review website used by 61 million visitors per month around the world. Yellow Pages® advertisers can now connect with customers who use Yelp in Australia to make informed decisions about the business they contact.

Yelp

Yelp

An introduction to the power of social media

Yelp is a social media website that connects people with local businesses using ratings, reviews and more from your community. Yelp is a world leading review-based social media website, with an average 61 million unique visitors visiting each month1.

Yellow Pages® is providing all our clients with an opportunity to establish a presence on Yelp. With the opportunity to trial an Enhanced Profile, Yelp is a great way for your business to get involved with social media and helps you reach a new customer group. Plus, we’ll do all the work to get you started!

Social Media is a powerful way to engage with customers, and as Social Media users read on average six reviews before making a decision to purchase, having a presence on Yelp can make sure you interact with customers and build up a great reputation for your business. If you would like to read more about Social Media click here.

The benefits

  1. Enhanced Yelp presence for Yellow Pages® Customers

    As a valued Yellow Pages® customer, we’re pleased to provide you with a complimentary trial of an Enhanced Profile on Yelp

  2. Establish a social media presence

    Take advantage of the fact that people are increasingly using customer reviews and ratings to inform their purchasing decisions

  3. Engage with customers

    You can respond to customer reviews, build loyalty through promotions and develop strong word-of-mouth

  4. Content management

    Yellow Pages® will manage your content and make sure your business is represented appropriately and according to your wishes

  5. Extended reach

    The greater your online presence, the more leads you are likely to receive

  6. Monitor performance

    Yelp is included on your monthly Advertiser Performance Report, so you can see how many leads it generates

ON AVERAGE, MORE THAN 5 MILLION MONTHLY UNIQUE VISITORS RELIED ON YELP MOBILE APPLICATIONS IN Q3 2011 TO HELP THEM MAKE A SPENDING DECISION ON THE GO1

If you'd like to learn more contact us

1. Yelp.com. Q3 2011. * Yelp enhanced listing only available to paid Yellow Pages® advertisers. Advertisers are unable to opt out of the creation of a Yelp Free Business Listing, nor can they request for the listing to be removed from the Yelp Australia site. The Yelp Enhanced Profi le trial is available for a limited time. Screenshot is an example and for illustrative purposes only, it is not intended to be an exact representation of how your ad will appear. ® Registered trade mark of Telstra Corporation Limited (ABN 33 051 775 556). Sensis Pty Ltd (ABN 30 007 423 912) has responsibility for production of Yellow Pages® and White Pages® directories and related products on behalf of Telstra Corporation Limited. © Telstra Corporation Limited 2012.